# About PaidHelm

> PaidHelm is made by A2 Digital Marketing, a performance agency that has managed Google Ads budgets since 2015. We built the MCP server we wanted for our own clients, then opened it to everyone.

URL: https://paidhelm.com/about/  
Last updated: 2026-11-01

PaidHelm started as an internal tool. A2 Digital Marketing, the agency behind it, manages paid media for clients across e-commerce, education, health and local services. In 2025 we started running our own Google Ads operation through Claude using the Model Context Protocol, first for reporting, then for optimization, then for building whole campaigns. The time saved was too large to keep to ourselves.

What we believe

The advertiser stays in charge. AI should remove clicking and copying, not decision-making. Everything PaidHelm does is visible, reversible and approved by a human.

Your account is yours. No manager-account takeover, no proprietary dashboards that lock your data in. We talk to Google's API with your authorization and leave your account exactly as Google shows it.

Honest pricing. A task is a tool call, the counter is visible in the chat and there is a free plan with no card. We would rather you pay for what you use than guess.

Open standards. MCP lets you use the assistant you already pay for. If a better client appears tomorrow, PaidHelm will work with it.

The company

PaidHelm is a product of A2 Digital Marketing Ltda., a Brazilian company based in Fortaleza, Ceará, operating since 2015 and serving clients in Brazil and the United States. The same server has run in production for Brazilian advertisers since 2025, handling hundreds of operations a day.

2015agency founded

2025first MCP deployment

30+Google Ads tools

6campaign types created from chat

Roadmap

Google Ads is the first channel. Meta Ads (Facebook and Instagram) is in private testing with agency clients and will join the same subscription. After that: Google Analytics 4 reporting inside the same conversation, and scheduled "assistant check-ins" that summarize what changed in your account each morning.

Contact

Support and partnership requests: support@paidhelm.com. We answer within one business day. For agencies and teams see Enterprise.